Strategic Marketing Blueprint

“Strategy without tactics is the slowest route to victory, while tactics without strategy is the noise before the defeat.”

…Sun Tzu …“The Art of War”

Companies waste millions of dollars by not first having a strategy, but using or attempting to use the next “shiny object” tactic that may or may not be appropriate for what they are trying to accomplish. It’s extremely critical that a B2B company develops a marketing strategy and that the tactics used for lead generation are chosen and designed to support that strategy.

Even if a company is using the right tactics, messaging may not connect well with their target market due to the lack of a strategy. Also keep in mind, “I want to grow my business” is NOT a strategy. And if you think you are different than your competitors, then develop the messaging strategy that shows your customers and prospects that you are.

How Do You Create a Marketing Strategy?  You Use a Proven Process!

A process or system simplifies your efforts, especially when it’s proven to get results.  It does not mean that your commitment and effort to it is not required… it is.  But by following the approach, it does minimize the pressure you are under to accomplish your goals by giving you a clear path.

The Strategic Marketing Blueprint has been refined over the last 15 years and walks you through everything you need to create an effective strategy.  You go from:  RESEARCH > DEVELOPMENT > IMPLEMENTATION, each having its own succession of steps that ends up telling you:

  • “What to say”
  • “How to say it”
  • “Where to say it”
  • …in your tactical marketing.

Our commitment to you is to only offer our services “if” we can support your growth goals. With well proven and quantified successes of our systems and processes, we have helped companies grow by millions of dollars within a few years.  With over 15 years of Strategic and Tactical Marketing experience, backed by 16 years of front line selling, Ad Ej Solutions can help you achieve your growth goals.

Request your free copy of the successive steps used in the process and join our list to get helpful content to assist you in understanding and creating an effective strategy!

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